Certified as an Interaction Design Specialist by Nielsen Norman Group, a leader in the field of user experience.
Qualified as an Adobe Certified Associate. Recognised as an advanced software user of industry leading apps.
So what do I do?
As a senior product designer, I am passionate about crafting exceptional digital experiences. I strive to balance user needs with business requirements.
I design high quality content, creating on-brand, user friendly journeys across digital platforms including web and native iOS and Android apps.
I play an active role in undertaking user research methods to develop solutions based on insight and analytics data. I ensure that user testing provides valuable feedback to effectively iterate designs and create a solid, future-proofed digital experience.
I constantly push to develop myself, through formal training courses such as Persuasive and Emotional Design and Information Architecture, and informal learning through articles and podcasts, to stay on top of industry trends.